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Training and Instructional Video Production for Auto Parts Installation
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| Situation: |
Sparkswork is a cosmetic parts and accessories shop for European cars, specializing in high quality carbon fibre material. Their main marketing and sales channel is through the internet, their online store. They have phone and email inquires from potential clients about the parts' installation process everyday, even though it was mentioned clearly on their web site. In order to reduce administrative cast in a long term and to satisfy their clients' need, they decided to have instructional video showing on the web site.
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| Solution: |
Sparkswork hired us to produce a series of 12 instructional videos on how to install their auto parts. Their budget is low, so we shot the video with professional DV, which is still in quite good quality. Shooting took half day at one location. We then edited the 12 training videos smoothly, inserted their logo watermark, royalty-free background music and sound effects. We finally output them to 12 different video files with internet friendly video format, and uploaded to their server. The whole workflow took less than a week.
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 VIEW one of the instructional videos
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